Performance Marketing and Ecommerce Professional
Nick Doyle is a successful entrepreneur with proven performance in building ecommerce-based brands. His most recent exit has led to his current role as Area President - Direct To Policyholder for Arthur J. Gallagher (NYSE: AJG), a Fortune 300 company and one of the largest insurance brokers worldwide.
Nick Doyle's 'Outmarket
the Competition'
Advanced Marketing Tactics to Drive Growth and Profitability
Nick Doyle’s multifaceted approach to marketing ensures that teams consistently outperform. The book introduces a unified framework around marketing tactics such as:
Advanced Tactics:
- (01)INTEGRATED BRAND AND PERFORMANCE MARKETING
- (02)NECESSITY OF THE LIFETIME VALUE FRAMEWORK
- (03)NEED FOR DEEP CUSTOMER UNDERSTANDING
- (04)REQUIREMENT OF MULTI-CHANNEL CAMPAIGNS
- (05)USE OF AI ENABLEMENT AND MUCH MORE!
After reading 'Outmarket the Competition', you’ll be able to synthesize all these tactics into a top-down framework that initiates, boosts, and secures long-term profitability.
Want to Drive Results and Profitability?
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About Nick Doyle
An Authority on Performance
Marketing and Ecommerce
Nick Doyle is successful entrepreneur with proven performance in building ecommerce- based brands. His career began at IBM Global Services in Hong Kong, where he consulted on web analytics and ecommerce for global brands like Ralph Lauren and Cathay Pacific. That work led him to Direct To Policy Holder, an ecommerce technology and marketing firm where he served as Managing Director of Marketing and Ecommerce before assuming the CEO role.
Direct To Policy Holder has more than twenty discrete brands serving tens of thousands of customers. The successful acquisition of Direct To Policy Holder has led to his most recent role as Area President for Arthur J. Gallagher (NYSE: AJG), a Fortune 300 company and one of the largest insurance brokers worldwide.
Doyle has studied AI and machine learning at Google, Maven, and Singularity University’s executive program. When not thinking about ecommerce he enjoys spending time with his wife Kristin and son Theodore.